The Low-to-No-Cost Talent Retention Toolkit

Posted by Ajay Ruhela on Dec 2, 2019 3:05:02 PM
Image result for employee of the month tina dilbert

Our Content Specialist told me not to start most of my write-ups with Dilbert so I left Dilbert out of DilbertWhile I won on a meta technicality with this one, a lot of organizations might not when it comes to their recognition charters. Their technicalities are archaic recognition platforms, mandates for managers and departments, and gatherings that lose their meaning. 

Largely, recognition induces cost discussions in HR leadership and that cost varies from one organization to another. Much like our employee experience framework where we keep employee at the center of experience delivery, we should also create a recognition framework which is not only seamless but also runs on low or no cost. Before we jump into planning for it, let’s discuss the construct.    

Employee recognition is timely, informal, or formal acknowledgement of a person’s work, behavior, and/or impact that supports the organization’s goals and values. It is a reflection of the quality of work done alongside the discretionary effort demonstrated by the person.

What really matters in the workplace is helping employees feel appreciated; appreciation being a fundamental human need.

Employee experience nosedives if recognition is superficial or an employee doesn’t feel recognized by the...

  1. Manager
  2. Team
  3. Organization 

Gift vouchers. Gratitude notes. Coffee mugs. Certificates. Each of these is a form of employee recognition in organizations today. But what do organizations get in return for investing in rewards and recognition considering that R&R as a market has been growing at ~14% between 2016-2017 and is one of the fastest growing HR outsourcing markets today?

Most do not have the answer. Literature on recognition suggests a causal behavior that goes something like this...

Screenshot 2019-12-02 at 12.10.50 PM

2 reasons why recognition programs/platforms hard to quantify

  1. Recognition, historically, has been a bottom-up approach, with individual departments or business units making decisions about when, why, and how to recognize employees. When you multiply all of these “little” initiatives across a large organization, the cost of a recognition program becomes massive; yet due to its highly dispersed nature, end outcomes become difficult to quantify. 

  2. This highly fragmented recognition approach creates the perception that recognition is a “nice-to-have” local initiative. Annual events incur huge costs (centralized tenure awards, outstanding performance events), these programs make little impact for many organizations and, as such, take few efforts to measure the ROI. 

 

In many organizations, this notion – that recognition makes little impact – is right.

One reason for this is that the most common recognition programs, long service awards, or tenure anniversaries (programs that exist in almost all organizations) are frequently viewed by employees as an entitlement, not recognition. With an increasing millennial and Gen Z population entering the workforce, the need for a differentiated and personalized recognition program is absolutely critical for engagement (remember the recognition causality).

 

Recognition programs can be an effective talent retainer, when done right.

With unlimited resources at hand, it’ll be easy for a whole lot of us to craft the best possible R&R strategy (not all of us since money isn’t everything). But, in the real world, where HR continuously struggles with budget approvals, when improving the bottom-line is more critical than a swanky offsite, there still are a myriad of ways the organization can recognize its employees and make them feel special and belonged without incurring a huge monetary overload.

 

2 key anchors to devise your recognition strategy on

  • Make sure it covers at least one of these three things: work, behavior, impact
  • Make sure you model your framework to recognize an employee at different organizational granularity: Manager, Team, Department, Business Unit, Organization 

Let me now elaborate on what I like to call low-to-no-cost approach to recognition. The list is not exhaustive but I am hoping will inspire you to devise your own and inculcate them at your organization. 

Here’s my Top 20...

(You’ll notice a lot of food suggestions. At inFeedo, I’m what you call an inFoodie)

  1. Create gratitude notes for their contribution to work, co-workers, and workplace (multiple studies have shown the correlation between gratitude and increased well-being not only for the individual but for all people involved.)

  2. Give them an extra long lunch break voucher which they can redeem any time 

  3. Provide candy or other snacks to your troops on a certain day every week. Take the opportunity to learn what your people are working on and recognize their good behavior

  4. Send a letter of praise to their spouse/family (potent recognition potion)

  5. Volunteer to do their least favorite task (for me that is data cleaning when I’m looking for feedback insights)

  6. Remember their special days (birthdays, anniversaries) and write a message on a card

  7. Pass around an office trophy to the employee of the week

  8. Get their car washed and spruced up

  9. Provide “Lunch on me” coupons

  10. Buy lunch for them along with three or four coworkers of their choice

  11. Give them a book from their favorite author

  12. Send a handwritten note of praise (not a “thanks for all you do” letter, but a note with specific praise) 

  13. Create a 'Life Saver' Award (packs of Life Saver candies and a gift certificate) to an employee who pitched in during an emergency or staff shortage

  14. Copy senior management to your thank you note to apprise them of the employee’s efforts/accomplishments

  15. Organize a department- wide water-gun fight in the parking lot in her honor (on a casual day)

  16. Give her a standing ovation from the entire team

  17. Submit information about your employee’s achievement to the editor of your department newsletter

  18. Give her movie tickets

  19. Celebrate a promotion with an item that will be useful to an employee in a new position; for example, a first time manager might like a new day planner

  20. Use this old classic: Say, “Thank you.”


PS: Send me your Top 20 at ajay@infeedo.com and if I like your list, I’ll send you a scoop of your favorite ice-cream. 

PPS: A pro-bono consulting assignment if you guess my favorite ice-cream right (and of course send a scoop to inFeedo India office). 

 

Also, here are some pictures if you want to visualize a happy, engaged workplace where employees feel heard and valued (that’s the end goal anyway).

BeFunky-collage

 

-fin-

Topics: leadership, growth, disengagement, Future of Work, millennials, culture, unconscious bias, employee engagement, Amber in HR, AI in HR, predictive people analytics, startup, meaning amplification at work, psychological safety